You already know you’re capable of more. You’ve just never had the pathway, structure, or identity scaffolding to step into who you truly are in business.
I’ve built multiple 7-figure brands from scratch while raising my family, not by chasing trends or burning out, but by building capacity, clarity, and a business that served my life first.
Now, I teach that same approach inside a clean, proven ecosystem built for founders ready to stop playing small and start operating like the women they actually are.
→ No gatekeeping.
→ No hustle culture.
→ No “just manifest it” fluff.
Just grounded strategy, brand clarity, identity work, and business design that creates daily sales on repeat without losing yourself in the process.

I’m a multi-business founder and the visionary behind AW Academy. After building Inflow Pilates Studios and Move Pilates Academy into thriving, sought-after brands, I realised that true success comes from alignment, not exhaustion. I created AW Academy to show women that growth can feel grounded, strategic, and deeply fulfilling.
With a blend of sharp business strategy, embodied leadership, and lived experience as a founder and mother, I guide women to scale their businesses with clarity, confidence, and calm — building brands that serve their lives, not the other way around.



OFFERINGS
AW Academy offers business education at every level. You have an easily accessible Podcast, a wonderful and empowering community and education program and for the people who are here for Abbie's Pilates wisdom you have her best selling 'Pages of Pilates' Polanner. Each offer provides guidance on strategy, sales, and brand growth, giving you the tools to navigate your business journey with confidence and clarity.
Hosted by Abbie, 'Business Class by Abbie Whittaker' is a podcast for the creative, calm, and quietly ambitious. It’s for the business owners who crave balance over burnout, depth over deadlines, and flow over frantic hustle.
AW Business Class is an online business education platform and community for values‑led founders who want to grow visible, thriving businesses.
Led by multi‑business founder Abbie, it provides step‑by‑step guidance on brand strategy, business design, and daily sales growth through four tiers: Business Lounge, Business Class, First Class and Private Jet.
A carefully created journal for pilates instructors who want to have there class plans intentional, organised and all in one place.
Register at [email protected] for exclusive wholesale pricing.

A founders secret weapon to fast tracking their business and learning from someone who has done it all
AW Business Class is not a course. Its a full bodied community. Get access to everything I have learnt over the last 10 years in Business. No gate keeping, just your hack skipping expensive mistakes and moving with speed, precision and strategy,.
Ready to move from unseen to undeniable? Sign up to receive early access to new offers, bundles and community invitations.
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